This Call Tracking platform now named “Message Metric” has been a work in progress for a number of years. Our roots stem from the digital marketing industry. We have handled client’s advertising for the better part of a decade. So we as a digital agency would have to 1 prove our results to the client and 2 analyze our results to improve our results as an agency. There is no way to do this without call tracking. You could say I have lived or died on results and call tracking has been my secret weapon. Many agencies now use call tracking but in very limited ways, more on that in a second.
I have used a half a dozen different call tracking platforms and none ever did everything I wanted. So this platform started as an in house tool for our digital agency. After a year of build, testing a tweaking we let a few friends in a very private beta. This private beta was very successful with great feedback, finding and eliminating bugs and taking it to an entire new level.
We had some features that were initially in the platform which we have taken out. This was crucial to maintain focus. Originally we had an ENTIRE CRM and Email marketing platform in addition to the call tracking. These are massive elements and honestly there are a number of great platforms run by great companies that already do really good things with CRM and Email marketing both individually and together and at great prices.
We are truly focused one element, call tracking. We believe that our platform is the platform for small to mid size businesses that generate calls from their marketing and depend on staff in house to answer these calls to either schedule appointments of make sales over the phone.
Our platform breaks down where the call comes from, is the call answered, who answers the call, whether they convert that call or not and automated reporting on all these things daily, weekly or monthly.
Now if you remember our roots have been in the service industry not software industry so when I embarked on this journey to be completely honest I had no idea how much money I would truly invest to create something this wonderful.
After 3 years with no outside funding I am happy to say that we have put up a live get started button. We invite you to allow us to help you achieve measured ROI.
What is Measured ROI?
Measured ROI is tracking each and every one of your marketing campaigns with call tracking allowing you to truly know how much it costs to create a phone call on each type of marketing you do. Then you call get conversion rates for your marketing campaigns, Then you can get conversion rates for each of your staff that handle these calls. These are 3 vital sub steps that most people miss from advertising campaign to sale. If you are not tracking these steps you cannot improve these steps.
We are so confident that our program is better than all the rest we give you a completely risk free trial with no credit card needed. Also as the CEO I will personally read any and all feedback.